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DS brand's split from Citroen confirmed

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The Divine DS previewed the decision to remove Citroën badging from future DS models. Premium brand will go its own way with next round of new cars. Citroën has confirmed that its DS brand is to be separated from its parent for good, which means future European-market DS models won’t feature any Citroën badging. According to the company, Citroëns will be defined by affordability and practicality,... 

Peugeot experiences €4bn in lost sales over Iran bans

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Employees of French automaker Peugeot-Citroen (PSA) from Aulnay-sous-Bois, near Paris, demonstrate in protest at job cuts in front of the Paris Motor Show in Paris, September 29, 2012. The French automaker Peugeot has experienced an estimated four billion euros in lost sales after cutting ties with the Iranian automaker Iran Khodro under pressure from an American partner company, Press TV reports. Peugeot’s... 

Expensive logo does not mean successful

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Few would argue that a logo is the “face” of the company and has a certain impact on the popularity of various brands. Incidentally, logos of popular brands are not always created by ‘cool’ designers and are expensive. Here is the history of some of them. The first Citroen logo was designed personally by the founder Andre Citroen, and was free for the company. The exact amount... 

French Peugeot sales drop by 16.5 % amid eurozone crisis

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The logo of French car maker PSA Peugeot is seen on a car parked in front of French Economy minstry in Paris, September 11, 2012. French auto-giant Peugeot has reported a 16.5 percent drop in sales of cars and spare parts worldwide as Europe’s financial crisis takes its toll on the country. The business, known fully as PSA Peugeot Citroen, recorded worldwide unit sales in 2012 of “assembled vehicles... 
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